Displaying text in td cell in multiple lines Salesforce

TD text value in multiple lines -

<apex:page >
<apex:form>
<table>
<tr><td>
    <div id="myDiv"/>
    </td></tr>
    </table>    
    <apex:commandButton onclick="myFunction();" value="NextLine" reRender="dummy"/>
    <apex:outputPanel id="dummy"/>
    </apex:form>
    <script>
        function myFunction() {
            document.getElementById('myDiv').innerHTML='<apex:outputText escape="false" value="{!$Label.sample}"/>';
            //$Label.sample -->This is <strong><font color="#FF0000"></font></strong> Test Label111 <br/> second Line
            alert('hi');
        }
    </script>
</apex:page>

Result: